What’s in a name? In a prescription drug name?
Drug companies sell directly to the consumer/patient/poor schlub like me via TV commercials.
Doctors now take prescription requests.
“Doc, I saw this snazzy, sexy ad for “Beallus” that was shot on the beach in Hawaii. God, I’m in pain.
I’d like to try some of that! Pen me a prescription, will you?”
The prescription drug names are cool and catchy. They promise an orgasmic paradise, a spa experience, a pain-free existence.
But… many drug names sound like Disney characters to me. […]